campaign Archive

Return of The Prince

Janet Daley  calls out UK PM David Cameron on what seems to be a ubiquitous political failing: the belief that being likeable constitutes political leadership. OK, the UK Conservatives had to rebrand after Maggie and after years of artsy scribblers swallowing the Left’s characterisation of what conservatism is about. But there’s no point in prime […]

Political Class Gets It Wrong Again

The members of the political class control communications and campaigns on both sides of politics. Unless they reform to minimise their isolation and arrogance, they will drive further voter disillusion. The NY Times’ David Brooks  raised this recently. He suggested four metaphors for political campaigns: seduction, talent contest, tradesman’s pitch, and warfare. The hard, negative […]

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